Explore this dive shop website design, Brand Logo identity, and e-commerce online shop booking system that maximizes the potential of what a modern dive website can do with our expert knowledge and design skills to bring premier web experience to scuba divers
Client Background
Established PADI center in Thailand requires 5 star premium brand design, website with full custom content and an e-commerce online booking solution to streamline divers bookings. Social Media, Youtube and Marketing Video Package / Support
Project Brief
Total Creation: Build a fast modern multi-lingual scuba diving website centered around scuba adventures, rebrand to display diving excursions and PADI dive courses whilst promoting brand authority and reputation strength as a leading professional dive center. Whilst giving the best streamlined online booking experience to match.
Logo Brand: The logo and brand should be clean, and professional and encompass the scuba element.
User Experience: Complete topical coverage of diving in the area services and courses within a modern clean design that allows the content and navigation to feel intuitive and easy.
SEO Strategy: This is an extremely competitive topic and space online. The overall SEO approach needs to utilize our full pro dive knowledge to write course content and describe scuba activities for divers to deliver useful content that informs whilst increasing on-page times and user actions. With topical, and planned content going forward.
Mobile Responsiveness: This website must be fully functional and responsive across all mobile devices, including new fold models and smart TVs.Â
Content Strategy:Â Our team will use our in-depth dive industry knowledge to write all course content and local dive information into the design across a broader topical authority map with regular updates and content production assistance going forward.Â
Video Photography Marketing: In combination with the on-site team we will help to film, capture, and produce the very best imagery and marketing materials.
Online Shop / E-comms Booking: A full insite booking system and diver checkout form that allows a clean booking experience using either a deposit or full payment on card or bank transfer.
Our web design lead is a PADI Master Instructor and through his lead our team created an ultra-modern, clean web design and e-commerce booking experience for divers. We leveraged our expertise in dive courses, experiences, and the scuba industry in general, to build a website including content and a strategy plan to grow the site and client experience.
Market Analysis / Research: A complete analysis of Thailand and southeast Asian dive industry trends, focused on diver preferences and competitors’ strategy was conducted to inform our approach.
Brand Identity: We designed a clean logo and full brand suite with color palette, compelling brand messaging, and a total brand use guide tailored to resonate with the target audiences.
Custom Web Design: We created a clean visually appealing and user-centric website and online shop for courses with useful researched content information, topical writings, and optics.Â
Search Engine Optimization (SEO): Comprehensive content / SEO tactics, such as keyword research, on-page optimization, and user engagement, were implemented to improve long-term organic search rankings.
Responsive Design: Our team ensured the website’s adaptability to all screen sizes, guaranteeing an enjoyable fast experience for users on all mobile devices.
Content Strategy: Engaging and informative content is ongoing to enhance the user experience and improve SEO performance.
Digital Marketing: Ongoing digital marketing campaigns and social media initiatives are ongoing to drive traffic and conversions.
Online Booking System: We built a booking system that includes all diver courses and experiences to be booked online whilst capturing a deposit or full payment on card or bank transfer and sending the divers information directly to the dive center.
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